Promotions

Email Marketing

Aperio.ai

Grownomics collaborates closely with Aperio's VP of Marketing and key stakeholders to execute targeted email marketing campaigns and optimise prospect data management within their CRM.

Our work encompasses content strategy, copywriting, email template design, landing page development, A/B testing, automated lead scoring, and the implementation of best practices for managing prospect data effectively.

Content Marketing

Innovation Plus

Grownomics partners with Innovation Plus on an ongoing basis to produce thought-leadership articles, whitepapers, and industry news pieces. This initiative is designed to:

• Establish Innovation Plus as a thought leader in the R&D claims sector
• Develop content for lead nurturing campaigns
• Enhance Innovation Plus' SEO profile

The success of this campaign is continuously monitored, and it has proven highly effective, delivering a strong return on investment.

Website Design and Re-brand

FDE

Grownomics was commissioned to lead a full rebrand and website redesign for FDE, a well-established electrical installation company.

Our objectives were to refresh the company's image with a modernised logo, develop a fast and responsive website, and establish a solid foundation for future SEO efforts.

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Event Marketing

White Hat

Grownomics collaborated with White Hat Directors on an ongoing basis, providing marketing support for their thought-leadership events and exhibition calendar.

Our services included designing promotional materials, running email marketing campaigns, event photography, social media promotions, and more.

Webinar Creation and Management

Innovation Plus

Grownomics supports Innovation Plus in delivering a series of thought-leadership webinars on the Research & Development Tax Credits scheme, tailored to various sectors.

We oversee every aspect of the webinars, including planning, content creation, multi-channel promotion, lead nurturing, and automation. This campaign has been highly successful, generating a strong return on investment.

Website Redesign

EG Construction

EG Construction recently commissioned Grownomics to redesign their brand and website.

After finalising a new logo iteration, we developed and deployed a WordPress website, crafted compelling copy, and customised their chosen WordPress theme to align with their refreshed brand identity. Additionally, we provided staff training to ensure they could confidently manage future updates to the site.

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Website Design

P8I

Grownomics developed a new website for P8I, a managed service provider for schools and SMEs.

Our services included a full WordPress deployment, theme customisation using the Elementor framework, logo design, copywriting, and the implementation of an open-source service desk platform.

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Retail Label Design

Catomwise

Grownomics assisted this pet goods brand in designing packaging labels for their catnip spray bottle and catnip seeds packet.

Our services included branding, copywriting, illustration, design, and typesetting.

The illustrated cat character, now a signature element of their packaging, is adapted with different settings and backgrounds to align with each product line.

Logo Design

P8i

We developed a series of logo options for P8I, a London-based managed service provider for schools and SMEs.

Our goal was to craft a corporate identity that resonates with both the education and business sectors.

Paid Social Media Management

Aperio.ai

Grownomics collaborates with Aperio.ai on an ongoing basis to deliver targeted LinkedIn lead generation campaigns.

Our involvement includes strategy and planning, audience targeting, copywriting, design, and performance reporting.

This campaign has been highly successful in generating a strong pipeline of high-quality leads for Aperio's data quality platform.

Proposal and Collateral Design

Innovation Plus

Grownomics works with Innovation Plus on an ongoing basis to support their sales efforts by designing all sales collateral.

For this project, our goal was to increase the sales conversion rate at the proposal stage.

To achieve this, we completely rebranded and reorganised their outdated proposal materials. Our strategy focused on using visual cues and infographics to highlight their unique selling points. Additionally, we streamlined the buying journey by integrating their proposal and contractual documentation into a single, cohesive format.

Sales Materials Design

White Hat

Grownomics worked with White Hat’s Sales Directors to design a range of sales materials that promote their services and support their expansion into the UK cybersecurity market.

We then provided White Hat with day-to-day marketing support, leveraging our expertise across multiple channels, including event marketing, email marketing, and more.

Sales Collateral Design

Channel Dynamix

Grownomics collaborates with Channel Dynamix to design all their sales collateral, which is used nationwide by their sales team to convert leads into sales.

This includes interactive PDFs, printed brochures, business cards, and more. Grownomics also provides ongoing design support for Channel Dynamix’s event marketing efforts.

Search Engine Optimisation

Innovation Plus

Grownomics have had ongoing responsibility over Innovation Plus' Search Engine Optimisation (SEO) efforts and have secured Page 1 (i.e. top 10 or top 5) Google search rankings for a number of competitive search terms.

Our SEO work for Innovation Plus includes keyword research, competitor research focused on SEO, content writing, onsite optimisation and offsite optimisaion.

Social Media Management

Aperio.ai

Grownomics have had ongoing ownership over Aperio's organic social media presence, with an emphasis on managing their LinkedIn company page. Our goal on this project is to maximise follower engagements and accelerate the growth in follower numbers.

Our involvement includes: research, idea generation, copywriting, design and content curation.

Sales Collateral

Channel Dynamix

Channel Dynamix periodically comission Grownomics to design sales collateral that their onsite and call-center staff uses to help convert leads. These include interactive PDFs, printed brochures, display banners, business cards and others.

Innovation Plus

Search Engine Optimisation

Grownomics has been responsible for Innovation Plus' ongoing Search Engine Optimisation (SEO) efforts, achieving Page 1 Google search rankings (top 10 or top 5) for several competitive search terms.

Our SEO strategy includes keyword research, competitor analysis, content creation, on-site optimisation, and off-site optimisation.

Intercom Translations

Website Redesign

Intercom Translations comissioned Grownomics for a company rebrand, a re-design of their website and migrating them to a new CRM. We re-desgined their logo, deployed a multi-language WordPress website and to made significant customisations to the WordPress theme to align with their new brand.

React Alarms

Sales and Event Collateral Design

React Alarms in South Africa comissioned Grownomics to design a range of sales collateral that their 3rd-party sales staff help convert leads to sales.

These sales materials include interactive PDFs, printed brochures, display banners, business cards and others.