Promotions

Email Marketing

Aperio.ai

Grownomics work closely with Aperio's VP of Marketing and other stakeholders on delivery of their email marketing campaigns and prospect data management in their CRM.

Our work includes: Content suggestions, copywriting, email template design, landing page design, A/B testing, automation of lead scoring and creating best practices for managing prospect data in their CRM.

Content Marketing

Innovation Plus

Grownomics works with Innovation Plus on an ongoing basis to write thought-leadership articles, whitepapers and industry news articles. The main goals of this project are:

• to position Innovation Plus as a thought-leader in the R&D claims sector
• to create content that can be used in lead nurturing campaigns
• to improve Innovation Plus' SEO profile

The success of this campaign is tracked regularly. It has bee highly succesful and has achieved a high return on investment.

Website Design and Re-brand

FDE

Grownomics was commissioned for a complete re-brand and website re-design for FDE, an established electrical installation company.

Our project aims here were to re-fresh the company's image with with an improved logo, to build a fast and responsive website and to implement a strong foundation for future SEO efforts.

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Event Marketing

White Hat

Grownomics works with White Hat Directors on an ongoing basis and provide marketing supporting to their thought-leadership events and exhibition calendar.

Our services include design of promotional materials, email promotion campaigns, event photography, social media promotions and others.

Webinar Creation and Management

Innovation Plus

Grownomics helps Innovation Plus to deliver a series of thought-leadership webinars on the Research & Development Tax Credits scheme to various sectors.

We have ownership over the webinars' planning, content creation, multi-channel promotion, lead nurturing and automation. This campaign has proven to be highly-succesful and has generated a high return on investment.

Website Redesign

EG Construction

EG Consturction recently comissioned Grownomics to re-design their brand and website.

After agreeing on an iteration of their new logo, we then deployed a WordPress website and wrote copy for it, customised their chosen WordPress theme to align with their new brand, and trained their staff on how to make future edits to the site.

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Paid Social Media Management

Aperio.ai

Grownomics works with Aperio.ai on an ongoing basis to delivery their paid LinkedIn lead generation campaigns.

Our involvment includes: Strategy and planning, targeting, copywriting, design and reporting.

This campaign has proven to be highly succesful in generating a pipeline of high quality leads for Aperio's data quality platform.

Proposal and Collateral Design

Innovation Plus

Grownomics work with Innovation Plus on an ongoing basis to support their sales activities by designing all of their sales collateral.

The aim of this particular project was to help increase the sales conversion rate once prospects reached the proposal stage.

Grownomics achieved this by completely re-branding and re-organsing their outdated proposal materials. Our strategy was to design visual cues and infographics to emphasise their unique selling points. We also streamined the buying journey by combining their proposal and contractual documentation .

Sales Materials Design

White Hat

Grownomics works White Hat's Sales directors to design a range of sales materials to promote their services and to support their expansion into to the UK cybersecurity market.

We now offer White Hat ongoing day-to-day marketing support where and our expertise is used across a variety of channels. These include event marketing, email marketing and more.

Sales Collateral Design

Channel Dynamix

Grownomics works with Channel Dynamix to design all their sales collateral that is used nationally by their sales team to help convert leads to sales.

These include interactive PDFs, printed brochures, business cards and others. Grownomics also offer Channel Dynamix ongoing design support to their event marketing efforts.

Search Engine Optimisation

Innovation Plus

Grownomics have had ongoing responsibility over Innovation Plus' Search Engine Optimisation (SEO) efforts and have secured Page 1 (i.e. top 10 or top 5) Google search rankings for a number of competitive search terms.

Our SEO work for Innovation Plus includes keyword research, competitor research focused on SEO, content writing, onsite optimisation and offsite optimisaion.

Social Media Management

Aperio.ai

Grownomics have had ongoing ownership over Aperio's organic social media presence, with an emphasis on managing their LinkedIn company page. Our goal on this project is to maximise follower engagements and accelerate the growth in follower numbers.

Our involvement includes: research, idea generation, copywriting, design and content curation.

Sales Collateral

Channel Dynamix

Channel Dynamix periodically comission Grownomics to design sales collateral that their onsite and call-center staff uses to help convert leads. These include interactive PDFs, printed brochures, display banners, business cards and others.

Innovation Plus

Search Engine Optimisation

Grownomics have had ongoing responsibility over Innovation Plus' Search Engine Optimisation (SEO) efforts and have secured Page 1 (i.e. top 10 or top 5) Google search rankings for a number of competitive search terms. Our SEO work for Innovation Plus includes keyword research, competitor research focused on SEO, content writing, onsite optimisation and offsite optimisaion.

Intercom Translations

Website Redesign

Intercom Translations comissioned Grownomics for a company rebrand, a re-design of their website and migrating them to a new CRM. We re-desgined their logo, deployed a multi-language WordPress website and to made significant customisations to the WordPress theme to align with their new brand.

React Alarms

Sales and Event Collateral Design

React Alarms in South Africa comissioned Grownomics to design a range of sales collateral that their 3rd-party sales staff help convert leads to sales.

These sales materials include interactive PDFs, printed brochures, display banners, business cards and others.